What is the International Frozen Yogurt Association – and How Does it Benefit the Industry?

IFYA - International Frozen Yogurt Association

The International Frozen Yogurt Association (“IFYA”) is an organization that was established in 2013 for two reasons. The first reason was to develop an association that offers ongoing and consistent support to all players in the frozen yogurt industry by providing encouragement, advice, and information to anyone needing and/or wanting it. The second reason was to create an organization that would develop a sense of community among businesses involved in the frozen yogurt industry across the world. The International Frozen Yogurt Association acts as an independent voice and is proud to be associated with members of the frozen yogurt industry from all countries.

The IFYA’s Mission:

“The International Frozen Yogurt Association is dedicated to promoting the quality and success of the worldwide frozen yogurt industry.”

How Does the International Frozen Yogurt Association Support the Industry?
Besides distributing and promoting information and resources to the industry, the IFYA also does the following:

  • Provides unbiased guidance to individuals and businesses interested in breaking into the frozen yogurt industry
  • Strives to encourage frozen yogurt stores to maintain high quality standards
  • Works to establish loyalty between frozen yogurt shops and their customers
  • Encourages the public to enjoy and appreciate frozen yogurt as often as possible
  • Develops a sense of community among frozen yogurt shop owners and others in the industry no matter where they are located in the world

Sponsorships and Advertising
The IFYA would not be possible without donations from members of the frozen yogurt industry – those that either sell frozen yogurt in a shop or sell products and/or supplies related to the frozen yogurt industry. Forte Supply is proud to be the founding benefactor of the IFYA! It is Forte Supply’s mission to encourage the success of the frozen yogurt industry. Our company believes there is no better way to do it than to support the development of this important and meaningful organization. Another sponsor of the IFYA is Magical Flavors – Yogurt Distribution, a company devoted to the promotion of top-notch frozen yogurt flavors with consistently high impact flavors.

IFYA News
The International Frozen Yogurt Association’s website contains an up-to-date and thorough News section devoted to publishing articles related to industry happenings. To stay current on what’s happening in the frozen yogurt industry, check this section often.

International Frozen Yogurt Association’s Swirl of Honor Program – Learn How to be Recognized for Excellence in Frozen Yogurt
The IFYA recently launched an “IFYA Swirl of HonorTM Program,” which recognizes frozen yogurt stores that meet the demanding and specific industry standards. In order to be considered for the program, stores must apply for it through the IFYA website. The program is currently offered in more than 24 countries! If you believe your frozen yogurt store is top-of-the-line, you may receive a rating with up to 3 swirls!

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